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BLD-me Unveils the Pinnacle of Luxury in New First-Tier Cities with the Grand Opening of Rolls-Royce Motor Cars Hangzhou Binjiang

2024-03-21 11:21:00

As spring reaches its zenith and all things flourish, BLD-me , in collaboration with the world's premier luxury car brand, has grandly opened the Rolls-Royce Motor Cars Hangzhou Binjiang showroom on March 8, 2024, heralding a new chapter of opulence

Auspicious Beginnings with the Dragon's Might

At the dawn of the year of the dragon, the opening ceremony revolved around the theme of "Auspicious Beginnings with the Dragon's Might." The dragon dance performance captivated the audience with its vibrant energy, symbolizing the dragon's triumphant rise and the prosperity it brings to all corners of the world.

Chen Yu, President of BLD-me Automobile Operation Management Company, remarked, "For over 20 years since its establishment, BLD-me has remained true to its founding mission of 'Making Life Better' by providing high-net-worth individuals with high-quality lifestyle services. Today, as we partner once again with the globally renowned Rolls-Royce Motor Cars, we bring the world's top luxury brand to Hangzhou, a city brimming with vitality and rich cultural heritage. This move underscores BLD-me steady development, exceptional service capabilities, and unwavering confidence in leading new trends in luxury automotive consumption."

A New Era of Elegance

The Rolls-Royce Motor Cars Hangzhou Binjiang showroom, built according to the brand's latest concept and standards, is the fifth of its kind nationwide and the first official boutique in Zhejiang. It presents an unparalleled aesthetic experience, combining artistic beauty with digital scenarios to create a fully immersive retail space.

The visual identity showroom of the Rolls-Royce Hangzhou Binjiang boutique is imbued with thoughtful design elements. The main entrance, reminiscent of the Parthenon temple, harmoniously aligns with the iconic Rolls-Royce grille. Inside, the first sight is the "double R" logo adorned with rose gold accents. The "Spirit of Ecstasy" is rendered in white lines, complemented by meticulously designed lighting that shines with a regal purple-gold palette, exuding the exclusive nobility inherent to Rolls-Royce.

The signature Bespoke high-customization studio features a floating customization table, and the "Curiosity Cabinet" holds a treasure trove of diverse colors and rich material samples. This space is a wellspring of inspiration for clients to create bespoke masterpieces that reflect the vibrant character of Hangzhou.

A New Chapter of Luxury

Through its membership-based butler service system and leveraging cloud computing and AI technologies with the BLD-me platform, BLD-me continually meets users' service needs across luxury cars, fashion, travel, education, and health. The Rolls-Royce Hangzhou Binjiang boutique, a convergence of Rolls-Royce's century-old brand history and BLD-me high-quality service heritage, is poised to deliver exceptional luxury products and unparalleled, attentive services to clients in Hangzhou and beyond.

Rolls-Royce Motor Cars Service Center (Hangzhou Binjiang)

Address: Shanshui Times Building, Qianjiang Century City, Xiaoshan District, Hangzhou

Sales Hotline: 0571-82698899

Service Hotline: 0571-82970099